
How can business leaders harness the potential of information and technology as a source of competitive advantage
A Talk by Ian Hunter (TitleVice President Head of EMEIA Marketing, Fujitsu)
About this Talk
Consumers have been keen to benefit from technology in their lives and have turned to the organisations that offer it. But at the same time, the public is concerned about how technology is used and the future of the country as a whole – and this has a very real impact on business performance, by undermining trust. Trust is more critical than ever before, to give organisations the resilience they need to navigate in this complex environment. But equally trust is under pressure – and can now be lost in an instant. Ian will discuss the need for organisations to radically transform, and execute this while staying rooted to serving the needs of their customers